About Us
Wine doesn’t have to be complicated.
Who We Are
Don’t be unsure about wine, we make it clear. Whether it’s through customized tasting events, personalized subscription boxes, or exclusive memberships, we aim to blur the boundaries between traditional wine experiences and individualized enjoyment.
In essence, the name “Blurred Vines” reflects our commitment to redefining the wine experience, blending tradition with innovation, and inviting everyone to join us on a journey of discovery and enjoyment.
Your Sommelier
Malon
Certified Sommelier
WSET LEVEL 2 W/Merit
Malon Lemoins is a professional sommelier and wine consultant in Austin with over 25 years of experience in the hospitality industry. Along the way, he developed a passion for wine that has become the driving force in his stellar career. In his words, he found a “wonderful place to blossom in a fast growing, completely engaging, and rapidly evolving industry.” Most recently, Malon served as the wine buyer and general manager for a well-known downtown wine bar. He earned his sommelier badge with merit and went on to lead other businesses helping people with logistics and storage of their wine collections. In these roles he developed the relationships and networks that give Blurred Vines access to its incredible offerings.
Great Value
Our #1 commitment is that we will sell wine that consistently drinks well above its price point regardless of the actual retail price. We only serve what we’d spend our own money on.
Undiscovered Jems
With our connections we are able to feature up-and-coming wineries and winemakers that have no retail distribution in Texas. We work with small lot producers that have an indie vibe to them.
Unique Stories
The wines we choose have personality and an interesting origin story. We believe that good people make great wine and thats what makes each glass truly delicious.
Wine Education
Wine should be approachable and enjoyable. We skip the unnecessary rhetoric to create a welcoming environment, there are no dumb questions. We educate our guests with everything they need to explore wine.